Providing Credit to Help Make a House a Home

Approving Up To 100% Of Customers
With A Simple, Single Application
Via Our Intuitive Lending Platform

Providing Credit to Help Make a House a Home

Approving Up To 100% Of Customers
With A Simple, Single Application
Via Our Intuitive Lending Platform

Everyone wants to love the space they’re in, and as a home improvement professional we know you’re in the business of making house dreams a reality. Now, you never need to lose another prospective customer or limit the scope of work due to financing. Choice is your solution.

Choice is different than other consumer finance companies because we empower our home improvement partners to approve up to 100% of their customers in real time, while offering affordable, consumer-friendly loans exactly when they are needed. Our comprehensive financing solution enables Choice’s partners to provide financing to nearly all customers—even those that would typically be turned away. That means you minimize the potential of losing a customer when financing is needed.

With Choice, we take care of all your consumer financing burdens and keep you compliant too. With best-in-class technology and partner support, the Choice is simple with Choice.

Easy Setup & Implementation

The process for partners like you is easy with our comprehensive financing options. We provide a simple, fast, effective lending platform that uses an algorithm to match customers to the correct and affordable loan product in real time, based on their unique credit profile. The easy-to-use technology is accessible from your place of business or anywhere via your PC, tablet, or mobile device. Even better, the platform integrates easily with your existing systems and our method mitigates excessive credit inquiries on behalf of the customer.

How it Works for Your Customers

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Help Your Customers Gain Financing for:

installing engineered laminated wood flooring and tools to use

Flooring

Flooring

For financing options for new flooring, contact Choice.

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Roofing

Roofing

For financing options for a new roof, contact Choice.

home or house building Exterior and interior design showing tr

Outdoor Living

Outdoor Living

For financing options for a new outdoor oasis, contact Choice.

Technician is checking outdoor air conditioner unit

HVAC

HVAC

For financing options for new HVAC systems and installations, contact Choice.

Make CHOICE Your choice

We make lending easy and help you capture your clients and patients, so they come back to you repeatedly